Channeling your inner fire into real progress
MindWar is built for people who struggle with consistency and motivation. The goal was to create a training app that feels like a personal discipline system rather than another generic workout tracker.
- Role
UX/UI Designer
- Work
App Design
- Platform
Android / IOS
- Country
Belgium
- Year
2024
MAIN CHALLENGE
The hardest part was shaping discipline into something users could feel every day, not just understand conceptually. The client was set on using red as the main color, so I explored how it could support the product’s emotional tone rather than overpower it. The final direction landed exactly where they wanted — intense, grounded, and motivating.
VISUAL IDENTITY
The identity leans into controlled intensity: a deep, atmospheric dark theme paired with a confident red accent representing focus and inner fire. Condensed typography, and minimal noise help keep attention on action rather than decoration.
LESSONS LEARNED
The core insight: people don’t need more fitness content — they need a system that makes discipline feel achievable. Emotional design and micro-motivation loops are as important as features.
